The beauty of hiring an experienced real estate agent is that they make the process of selling your property look easy. However, the truth of the matter is that it takes a lot of work and knowledge to get a home through the closing process, which is worth remembering when the desire to stick a “For Sale by Owner” sign in your yard rears its ugly head.
Plain and simple, while you may cringe when thinking about the standard 6% commission that your agent will get when your home finally sells, it’s important to think about all of the advantages they bring to the table, especially when you find yourself in a tight spot.
FREE MARKETING – When it comes to selling, marketing is key. Effective sales strategies include marketing materials that will not only cost you some serious out-of-pocket cash, but require professional-looking design skills, which—let’s face it—most of us lack.
Instead, a great agent will not only provide you with an abundance of professional photographs, brochures, mailings, and advertisements, but will make sure your listing is seen by the right contacts. Often times, finding a buyer is about numbers. If no one is seeing your home, no one will buy it.
THEY’LL PUT YOUR BEST FACE FORWARD – When it comes to staging, most of us have our furniture and belongings organized for function; however, while comfortable, chances are good that your layout may not be what’s best for the look of the room. If the goal is to show things in best light possible, you’ll need an agent who can objectively assess your space and help you decide what to keep and what to place in storage. Clearly, buyers will be looking for aesthetic appeal, so having someone on hand to redistribute your furniture, make recommendations, and increase your home’s flair is crucial.
THEY KNOW PEOPLE – A solid agent will have a solid team working behind them—which includes everything from honest lenders, plumbers, electricians, inspectors, contractors, brokers, designers, landscapers, etc. Whether selling your home will require a bit of a backyard cleanup or a few coats of fresh paint, your agent should be able to recommend someone who will not only do a great job, but give you a fair price.
When attempting to sell your home on your own, it’s easy to cave and throw money at the problem; however, an agent will save you from spending your hard-earned money when not absolutely necessary.
MORE MONEY AT CLOSING – Whether you always understand it, a great agent will approach the home selling process with a strategy, which means they’re going to work their magic to get you the most money for your home. Whether that means under-pricing to stage a bidding war or showing your property before listing to entice that super-motivated buyer, they know exactly how to play things so that you get more money.
TIME IS MONEY – Plain and simple, agents do things what you cannot. Unless you went to school for real estate or regularly spend your time researching trends in the local market, chances are good that they have a better understanding of what it takes to get a home sold in as little time as possible. The longer your home stays on the market, the more money you lose, so it’s important to have someone in your corner who can do the heavy lifting and move the process along.
In the end, regardless of the season or time of year, if you’re looking to sell your current home, I can help. My background is extensive and I know how to move homes from market to close.
To learn more about what I can do for you and your family, please feel free to contact me.
Marie Dinsmore | The Dinsmore Team | www.DinsmoreTeam.com | 770-712-7789
